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Please be as detailed as possible.
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Ensure any text information relevant to your design has correct spelling.
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All of the questions are optional.
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Answering all questions will be the most helpful.
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Answer whichever questions that you think will be best for sharing your design goals.
1.) What does your business do, and who is your target audience?
Your business sector, brand identity, mission statement, and target audience will guide every visual decision to create a purposeful design. From colors and images to typography and composition. For example, a business that values innovation may favor bold colors and clean, minimalist layouts.
2.) What sets you apart from your competitors?
We are looking to get a sense of your competitive advantages to create something distinctive that reflects those strengths. Including a short list of 2–3 top competitors can help use craft a unique, signature look for you.
3.) How would you describe your brand personality?
Brand personality is an essential compass for design style and helps up pinpoint how they you want the design to feel. For example, if the brand voice is honest and down-to-earth, the color palette may include natural greens and browns to reinforce that sense of authenticity.
4.) Do you have existing brand assets to work with?
Brand consistency is a guiding principle of successful graphic design. Gathering logo files, brand guidelines, and color codes helps us understand your current standards and whether the project needs to follow them closely. For example, you may want a fresh take on your existing designs, or you mayprefer to start from a clean slate. Please share any URLs in the description or attach your images below.
5.) Can you share some designs you like? (or some you don't like)
Visual references can be incredibly valuable for pinpointing your likes and dislikes and to clarify your vision beyond just words. This help you provide illustrative examples of what you're looking for (and not looking for). Please share any URLs in the description or attach your images below.
6.) Are there any colors, fonts, or styles to avoid?
You may have deep-seated stylistic aversions that you won’t surface unless we ask directly. If we can identify any creative dealbreakers early to steer clear of unwanted elements, it will avoid unnecessary revision cycles.
7.) What style or aesthetic do you prefer?
For example: Modern, Minimalist, Classic, Bold/Vibrant, Other.
8.) Are there any other notes or details you would like us to know?
Please share any URLs in the description or attach your images below.